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what is up which nation MPs here from which training academy and today I'm bringing you yet another awesome corvid by wicks tutorial so today we're gonna dive into how to do split a be testing utilizing the Wix release manager now I know these are all new terms on this channel but we're gonna explain it thoroughly in today's video but Before we jump in we've got an awesome community over here at Wix nation and I'd love you to be a part of it if you're brand new here make sure you hit that subscribe button right down below so you never miss any Wix training content and you get to be part of this awesome community now let's dive into today's tutorial which is the which release manager utilizing Corbett and the split a be testing so in front of me here I've got a sample site that I kind of threw together well just to throw together and what it is is it's just a home page now utilizing the which release manager what we can do is we can create an additional version of our home page and you split testing to figure out what converts the best so this is especially especially useful in things like lead conversion lead generation online store so ecommerce testing what styles of pages convert into customers the best split a be testing is an absolutely amazing tool to utilize and if you have the ability to do so you need to hop on it because you could be leaving opportunity on the table and no one wants to leave opportunity on the table so what we're gonna do is we're gonna show you how to do it number one you have to design your whole website right get the home page whatever page you want to do the split testing on is what you need to follow with next so once you've got your site developed you've got your published version out there what you can do is whatever page you want to split test on you can go in and you can make changes so I'm gonna go ahead and I'm gonna publish this version right here okay and now we've got a published version of this in particular site now if I want to create a B test or a split any B test what I would do is I could now change this up maybe I want to change the look of the button on this version yes you do change it on this exact page this exact version and you'll see why in just a moment so now I'm gonna change the design maybe instead of a rounded button we're thinking maybe a square bolded button our rectangle bolded button will convert better and maybe instead of request a free quote book a free consultation will convert aluminous spelled wrong consultation maybe that'll convert better than request a free quote so now I'm doing a very very minor adjustment of this and some of you may have minor adjustments just like that but if you want to change your version of that in particular page significantly be my guest you can go ahead and change it as much as you want but sometimes there's only small adjustments that need to be made in a split a/b test to test different dynamics in different elements typically what you want to do is you want to test one little item at a time to figure out if it makes a change and if it makes a difference rather than spending and investing all of your time in that redesigning an entire page it's good to test individual elements on the page so now that we've got an element that we're looking to change what we're gonna do is we're gonna save this version of the site now with the new element on here and then we're gonna go up here to site you're gonna see release manager but above that you're gonna see create release candidate so what you're gonna do is you're gonna click create release candidate now what you've done is you've added a new version of your site this is a test version that contains your release manager your be test so there's your a test which is your already published site and then you've got your whatever you're testing it against right your additional test page and your B test so that is what is created once you click release candidate or create release candidate now what you're gonna do is you're gonna go ahead and go to release manager right here and you're gonna click that and once we get that open we're gonna see something this is our release manager okay so we've seen two different versions here we see the published version and you can see exposures at a hundred percent I'll explain that a moment you can see the release candidate and then you can see when each of these versions have been adjusted and who adjusted them so you can see the site owner in this case me was the person that adjusted these maybe you've got a developer on your team or someone in your business that makes these changes for you like a marketing director if they have a account or a user in your Wix site it'll show that they're the person that made this adjustment and exactly what date and time that adjustment was made so it's kind of nice but what we see here is we then see our excuse me we now have to make sure our release candidate is getting exposed so let's explain exposure so exposure so it shows that the published version is a hundred percent exposure what does this mean well it means that a hundred percent of the visits to your website or to that in particular page whatever that may be are going to show this published version however we want to create a split test right so we want to make it 50 50 or maybe 75 25 so we want to test out two different versions in order to make that happen we have to change the exposure on the release candidate because that's the second version so in order to do this we go over to these three little dots we'll click them and then we'll click Edit exposure now what you do is you can simply change this to 50 and then click Save and now what will happen is when someone goes to your site or this in particular page 50% of that traffic will see the current published version your initial a test and 50% of that traffic will see the release candidate your B test and because of that you will then be able to accurately test which one converts better maybe you're testing conversions maybe you're testing something completely different it doesn't really matter what the test is but this allows you to control the exposure of traffic and who sees what now you don't get to pick exactly what person sees what page which will automatically do that based off of the divvying up of the traffic but you've now got it set to 50% of that traffic we'll see the current version the a test and 50% of that version our traffic will see the release candidate the B test right so now you can test it maybe let's throw in another scenario maybe you start to see that the published version is just doing better than the release candidate it's just way ahead of the B test if that's the case and you want to maybe drop the exposure on the release candidate all you got to do is come back edit exposure and then maybe you want 25% now so you want 75% of the traffic to see the regular initial published version and you want 25% of the traffic to see that release candidate and just like that you've got a a B test that you can now look at and see how traffic is being converted and where those leads are coming from and which pages are doing better which published versions doing better and this release manager gives you all of that right here in addition to that you see a site history so you can actually view and restore the previous version of your website if you decide that you know I'm done with this a B test you can go ahead and restore the previous version of your website by clicking that restore button and that's how to utilize split a B testing with the witch release manager that Corvette made possible so if this video helped you guys out drop a like down below if you've got any questions regarding this or want to say how amazingly cool it is comment down below I'd be sure to answer and address any questions or comments you may have and last but not least guys we talked about this once we're talking about it again if you're not part of the which nation community here at which training academy click that subscribe so you can join that community and so you don't miss any witch training content once again I appreciate all of your help and if you want to save some time some stress and some frustration when developing your website head over to witch training academy comm link in the description below and if you'd like to work with my team and I personally on your development project you can either click work with us or scroll to the bottom here and submit your project and we will be in touch as soon as possible and you can also join our free Wix training academy that's right absolutely free access to tons of witch training material webinars corvid tutorials code snippets and more so if that's something that interests you head over to witch training academy dot-com other than that I appreciate you tuning in today's video and I will catch you on the next one .
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Wix Question Answered: How To Create Split A/B Tests in Wix Using The Wix Release Manager?
In this Corvid by Wix tutorial video, we are diving into how to create split A/B tests using the Wix Release Manager. This is an absolutely phenomenal tool that rolled out alongside Corvid. Creating split tests has so many exciting benefits for your website. It allows you to take control of your lead generation process and discover which designs, copy or features are producing your best results.
Why should I run split tests? Split tests will allow you to accurately track and review the results of different page designs, copy, features, etc. By doing this, you can begin to determine which of your tests (A or B) convert the best. When you discover the key to this, it will allow you to exponentially increase the lead flow or sales conversions in your business.
Utilizing this tool is just the beginning of all the amazing features you have access to on Wix. Although, if you have never run a split test, I would highly recommend giving this a shot. It could show some real opportunities in your website marketing.
However, maybe you would like to save some time, stress and frustration and get a professional platform built out for you. If that is the case, my team and I can build your platform. Just head here and drop us a line:
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