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One of the USPs of our team is that we go extra mile beyond what we are paid for to do & care about the overall health of our client's business.
Though in most cases that results in some excellent growth for client’s business & another addition to our successful portfolio & case studies. There are some cases where our extra caring nature brings extra trouble for us.
Here is one such story. Hope you find it useful.
Full story 👉
🎯 Lesson for Business #1: You can host multiple websites within a single multi domain shared hosting account. That’s not only economical but also easier to manage. Unless you have specific reasons to keep both site files separate, maintaining 1 web hosting account is better option.
🎯 Lesson for Business #2: GoDaddy hosting isn’t good at all in terms of performance, security & support, specially for WordPress websites. Choose Bluehost over GoDaddy at similar price points.
🎯 Lesson for Agency/Developer #1: Reconsider offering any service for free. Stay prepared for unforeseen hiccups.
🎯 Lesson for Business #3: Expect and accept a downtime ( even up to 48 hours in some cases) during the migration. It’s a necessary step, nothing can be done abut it. Inform your team about it in advance, so that they can address customer complaints appropriately.
🎯 Lesson for Agency/Developer #2: Stop expecting that client knows these things. They don’t. Always inform them about the downtime to expect before migration.
🎯 Lesson for Agency/Developer #3: Try to initiate the migration during the hours when the business is closed.
🎯 Lesson for Agency/Developer #4: Leave a message to the client informing them that you are initiating the migration.
🎯 Lesson for Agency/Developer #5: if you are facing any editor related issue in a site with WordPress 5.0 or above, try installing ‘Classic Editor’ plugin first and see if it fixes the issue.
🎯 Lesson for Business #4: Always ensure that your WordPress version is up to date. Use of outdated WordPress version can affect your site’s security, performance severely. Plus you’ll be missing out latest features and improvements.
🎯 Lesson for Business #5: Ask your developer to show you how frequently the chosen theme for your site gets updated. Check the reviews and its reputation by yourself if possible.
🎯 Lesson for Business #6: Ask your developer if the theme they are using includes a license for you or not. If not, then how can you expect to get the theme updates. Would your developer update your theme regularly ( once in 6 months is fine normally) in exchange for a small fee (considerably smaller than the theme price) or should you buy a license by your own?
🎯 Lesson for Agency/Developer #6: Don’t experiment with WordPress themes for client sites. Use proven regularly updated themes like Enfold / Divi. Any layout can be built using these themes.
🎯 Lesson for Agency/Developer #7: Clearly explain to client what they can expect regarding theme update if you are building the site with an unlicensed version.
🎯 Lesson for Agency/Developer #8: If you must edit the theme files, always install and edit the child theme, not parent theme. If your theme doesn’t provide a child theme, then you shouldn’t use that theme anyway.
👉 Share this to spread awareness. Tag someone in the comments who might need to read this.
✍️ What other issues have you faced as a business owner or a digital marketing professional?